
This innovation allows game studios to showcase free-to-play versions of their casino games via affiliate websites whilst being 100% compliant with age verification requirements in regulated markets such as the UK, where age-gating such content is a requirement. This service comes at ZERO COST to affiliate publishers.
Publishers
The Demo Game Server offers publishers FREE, industry-standard age verification for UK visitors, designed to fit the UX of any affiliate portal. We have partnered with AgeChecked, who enjoy one of the best AV pass rates in the industry.
Our tool identifies an affiliate site’s visitor by their geo and takes UK users through a slick age verification process. If the visitor verifies as being over 18, they can access and play the demo game immediately.
Non-UK visitors will seamlessly see the demo game load without any age verification, although we have the scope to add this to other markets as required by law.
In short, the Demo Game Server achieves the following:
- Cost-Saving for Publishers (it’s completely FREE!)
- Minimises UX friction on publisher sites
- Improves publishers’ compliance standards
- Saves publishers time by sourcing demo game code from multiple game studio partners in one single place
- Protects our game studio partners’ gaming licenses
- Raises standards in the iGaming industry
Game Studios
For Game Studios holding a UKGC license, it is their responsibility to ensure that all affiliates driving UK traffic from content containing free-to-play demo games are utilising compliant age verification checks. Read more about this requirement on the Gambling Commission’s website. First Look Games Demo Game Server does precisely this and comes at a low cost:
- This is a required bolt on for studios holding a UKGC license
- Ensure UKGC Compliance on Age Verification (AV) through our Demo Game Server product, supported by market-leading AgeChecked technology
- First 250 UK Age Verification Checks per month included for FREE, then £0.20 per AV check, capped at £1000/month*
- Geo-location Data for all UK AV checks
- Non-UKGC licensed studios can opt out, but still benefit from our Demo Game Server product
Here are some Demo Game Server related FAQs.
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