Founded in 2009, TAG Media is an iGaming marketing agency focused on effecting change, delivering results and raising standards in the industry.
Alongside First Look Games, TAG Media offers a range of products and services designed to maximise and optimise performance marketing activity.
TAG Media has three simple goals: To effect change, deliver results and raise standards. Since our inception, we have provided products and services to our clients in the iGaming and Social Gaming spaces to optimise the way they do business – with the end result being performing marketing operations and programmes.
We effect change to the way iGaming businesses operate and market – notably through the affiliate, paid media and third party marketing channels. This sees us further explore the evolution of customer journeys, user experiences, conversion rate optimisation and lifetime value generation to more recent challenges, such as compliance, public affairs, social responsibility and cyber resilience.
TAG Media is leading the iGaming affiliate industry in raising standards amongst proponents, driving increased compliance and initiating unique social responsibility strategies with iGaming affiliates and operators designed to protect the end customer and sustain our industry.